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Planned Parenthood


Brand Design
Team: Sarah Sandman (CD), Ande Hubbard (CD), Annie Pearlman (AD), Jay Davis (AD)
Duration: 4 months
Deliverables: Annual reports, social content, website and blog graphics, posters, iconography

Planned Parenthood is a health care provider, educator, and passionate advocate. Projects included designing data visualization for annual reports, social content, blog and website graphics, iconography, print collateral including a commemorative poster of Vice President Kamala Harris’s historic visit to Planned Parenthood’s clinic. I also assisted with the  company’s brand design refresh, including color palette, testing for accessibility, and concepting the I Am For/I Fight For Planned Parenthood campaign which was showcased in New York in Times Square. 




social content, I Am For/I Fight For Planned Parenthood Times Square campaign, iconography


blog illustrations
© 2024 Aimée Jade